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Product Manager - Behavioral Health

BlueCross BlueShield of Minnesota
life insurance, vision insurance, paid time off, 401(k)
Jan 11, 2025
About Blue Cross

Blue Cross and Blue Shield of Minnesota is one of the most recognized and trusted health care brands in the world with 2.5 million members. We're committed to reinventing health care to improve health for our members and the community. We hope you'll join us.

The Product Manager will own the product roadmap across market/product lines which aims to improve business results around revenue growth, cost control/reduction and product gaps.

The Product manager will be responsible for the design and implementation of new products within existing market/product lines.They will ensure on going product efficiencies that may include product iterations, enhancements, lifecycle planning, product roadmap, performance managing and enabling product growth within segments and across the business.

A Day in the Life:
  • Acts as voice of customer and evaluates existing products and competitor and industry data to improve existing market/product lines and make recommendations on new opportunities.
  • Ensure presentations, communications, and implementation of all phases of product development are being done.
  • Reviews, analyzes, and makes recommendations on actions for existing products.
  • Investigates market opportunities and effect on market for existing and new products.
  • Engage with Product Owners to help develop short-term and long-term Market/Product Strategy Roadmaps
  • Determines customer needs and preferences through research and analysis of industry technology, current processes, and other methods.
  • Responsible for supporting the Product Lifecycle Management process to monitor product performance (clinical, financial, and operational) across all markets, as well as a competitive analysis research for benefits, market and regional data and trends.
  • Actively look for opportunities to create product innovation
  • Accountable for highlighting strategic capabilities for Product/Business line and tracking current state vs future vision for the capability (Leading, Above Market, Market, Below Market & Missing).
  • Provide input into funding needs to create, support or accelerate Market/Product line strategic growth or cost control outcomes.
Nice to Have:
  • Bachelor's degree in computer science, information technology, business, technical degree or a relevant field
  • Health or managed care experience
  • Experience with behavioral health
  • Previous experience in product development or product management role
  • One of the following certifications: Certified Scrum Product Owner (CSPO), Professional Scrum Product Owner (PSPO), SAFe PM/PO, Agile Certified Product Manager (ACPMA) or LeSS
Required Skills & Experiences:
  • 3+ years of Product Management and/or Product Ownership experience. All relevant experience including work, education, transferable skills, and military experience will be considered.
  • Aptitude for independent strategic thinking as well as the ability to identify, leverage, and execute best practices while demonstrating a continuously innovative mindset.
  • Critical strategic thinker / problem solver willing to take initiative with minimal direction.
  • Exceptional communication skills (verbal and written) and executive presence.
  • Proven strategic product development ability
  • Strong written, oral, presentation and interpersonal communication skills with the proven ability to negotiate expectations between multiple parties
  • Exceptional leadership skills

Note: The Product Manager role is more strategic in the organization and will be fewer of them supporting the organization. This role is key to providing strategic direction across multiple teams or strategic initiatives. We expect more Product Owners across the organization responsible for helping focus on product specific strategy and enabling delivery of key outcomes.

Compensation and Benefits:

Pay Range: $88,600.00 - $117,400.00 - $146,200.00 Annual

Pay is based on several factors which vary based on position, including skills, ability, and knowledge the selected individual is bringing to the specific job.

We offer a comprehensive benefits package which may include:



  • Medical, dental, and vision insurance
  • Life insurance
  • 401k
  • Paid Time Off (PTO)
  • Volunteer Paid Time Off (VPTO)
  • And more


To discover more about what we have to offer, please review our benefits page.

Make A Difference

Blue Cross is an Equal Opportunity and Affirmative Action employer that values diversity. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on race, color, creed, religion, sex, national origin, genetic information, marital status, status with regard to public assistance, disability, age, veteran status, sexual orientation, gender identity, gender expression, or any other legally protected characteristic.

Reasonable Accommodation for Job Seekers with a Disability: If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to talent.acquisition@bluecrossmn.com.

All roles require a high school diploma (or equivalency) and legal authorization to work in the U.S.

Blue Cross and Blue Shield of Minnesota and Blue Plus are nonprofit independent licensees of the Blue Cross and Blue Shield Association.
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