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Brand Activation Representative

Boston Beer Corporation
tuition reimbursement, 401(k)
United States, South Carolina, Columbia
Feb 19, 2025
Job Description
We are looking for a Brand Activation Rep in Columbia, SC! This is a Full Time Temporary role for a 12month duration.
The role of the Brand Activation Representative (BAR) is to increase availability and visibility of specific Boston Beer brands at retail to generate depletion growth while supporting our local sales team to add value to our wholesaler and retailer partners.
What You'll Brew:


  • Execute internal sales objectives & improve account conditions using BBC systems and selling process
  • Learn and be proficient in beer industry knowledge, brewing, and BBC product styles
  • Execute impactful promotions for accounts in the On Premise (bars/restaurants) & Off Premise (grocery & liquor stores), sampling events, and festivals
  • Improve conditions and merchandise accounts by building displays, resetting coolers and displaying point of sale items to increase visibility of our brands
  • Conduct waitstaff & bartender education sessions to drive brand awareness and volume in accounts
  • Farm existing business in top on & off premise accounts to grow depletions
  • Build strong relationships with wholesalers and retailers



What Ingredients You'll Bring:
Minimum Qualifications:

  • 4 year Bachelors Degree
  • Entry level to 1+ years sales and/or food/beverage industry

Level: 10
In accordance with pay transparency laws the pay rate for this role if hired is $20 per hour.
Some Perks:
Our people are our most important "ingredient." We hire the best talent; and we reward, develop, and retain them too.
In addition to generous healthcare on day one, stock purchase plan, 401k and more, Full Time Boston Beer Coworkers have the following perks available*:

  • Tuition reimbursement
  • Fertility/adoption support
  • Free financial coaching
  • Health & wellness program and discounts
  • Professional development & training
  • Free beer!

*Talk to your recruiter about eligibility
Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Fair Chance Ordinance and the CA Fair Chance Act.
Boston Beer Corporation is an equal opportunity employer and is committed to a diverse workforce. In order to help ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veteran's Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who wish to request accommodation in the job application process can contact jobs@bostonbeer.com for assistance.

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Job Info


  • Job Identification
    15071

  • Job Category
    Field Sales

  • Posting Date
    02/19/2025, 12:31 PM

  • Job Schedule
    Full time

  • Locations




    Working Remotely


    (Remote)


Applied = 0

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