Senior Product Marketing Manager for Industry Events
 Microsoft | |
 United States, Washington, Redmond | |
 Mar 30, 2025 | |
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OverviewWe are seeking an experienced and dynamic Senior Product Marketing Manager for Industry Events to join our team in Puget Sound. As member of the industry event team, this role will oversee the development and execution of how our customers, particularly business decision makers, engage with Microsoft Industry at Microsoft flagship events and industry third party events. Join our dynamic Global Industry Product Marketing Team and play a key role in creating experiences that demonstrate the impact of our AI solutions across industries, enabling our customers to innovate and grow. If you have a passion for creating immersive event experiences and driving successful event execution, we would love to hear from you. This is a Puget-sound based role with an expectation to spend up to 50% of the time on Redmond campus. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
ResponsibilitiesAs a Senior Product Marketing Manager for Events, you will lead v- teams of both internal stakeholders and vendors to create and execute bothh first and third-party events. You will be responsible for driving quality customer experience in partnership with Microsoft's event execution team from concept to completion, ensuring that our events generate interest, excitement, and demand for our industry solutions. Event Strategy: Guide development and delivery of clearly written Strategic Event Briefs for each event. Work with Industry PMMs/SMEs to outline objectives, targeted audience(s), and high-level event experiences to ensure clear implementation of the plan by the event execution team. Cross-Functional Collaboration: Partner with cross-company stakeholders to align on intended business impact, event strategy, audience targets, and success metrics. Content Management: Define, in partnership with industry product marketing managers, the customer experience that drives strong immersive engagement with our content at events. Manage content allocations, guidance, and training across all content opportunities such as featured sessions, interstitials, and round tables. Sponsorship management: Analyze event sponsorship opportunities and ensure alignment with Microsoft priorities and market trends. Make recommendations for adjustments as needed. Data-Driven Decisions: Leverage data and market insights for decision-making, including content optimization and new event concept developments. Manage v- team of Microsoft stakeholders and vendors through full planning cycle Responsible for onsite execution and oversight of contracted sponsorship deliverables Budget Management: Efficiently and compliantly manage the end-to-end event budget. Other Responsibilties:Embody ourcultureandvalues | |