New

Marketing Leader

Eastman Chemical Company
United States, Tennessee, Kingsport
May 13, 2025
Marketing Leader Job Requisition ID: 54480 Founded in 1920, Eastman is a global specialty materials company that produces a broad range of products found in items people use every day. With the purpose of enhancing the quality of life in a material way, Eastman works with customers to deliver innovative products and solutions while maintaining a commitment to safety and sustainability. The company's innovation-driven growth model takes advantage of world-class technology platforms, deep customer engagement, and differentiated application development to grow its leading positions in attractive end markets such as transportation, building and construction, and consumables. As a globally inclusive company, Eastman employs approximately 14,000 people around the world and serves customers in more than 100 countries. The company had 2024 revenue of approximately $9.4 billion and is headquartered in Kingsport, Tennessee, USA. For more information, visitwww.eastman.com. Overview The Marketing Leader for Next-generation Copolyester Innovation (NGCI) platform is responsible for leading the organization in defining the growth opportunity that informs the investment case.This person will work in conjunction with the technology platform leader to synchronize the growth plan with the technology plan.Both marketing and business development will report to the Marketing Leader enabling them to drive lead projects that are proof points that scale across the identified addressable market.This integration will drive better project management and alignment with Plastics resources. Location:Hybrid role based in Kingsport, TN(relocation package available) Responsibilities Defining the Platform's Growth Opportunity: the addressable market for the NGCI platform, NGCI performance that scales across multiple applications, and the sequencing of projects to inform early investment choices. Driving Lead Projects:achieving the critical path for stage gate projects through their team by testing high impact choices, relentlessly engaging the market, gaining alpha commitment, and defining market strategies to activate the market. Alignment and Integration w/Plastics Business:working through the existing market segment teams, gain commitment w/commercial team to engage the market, and deliver on platform milestones. Build the Growth Case:build the 5-7 year growth case linking progress of lead projects to the activation of the addressable market and what must be true to realize the case. Qualifications Bachelor's degree;strategicmarketing or related discipline. MBA degree highly preferred 10+ years prior experience in an industry-related sales, marketing, or product management Strong business/financial acumen Demonstrated knowledge of marketing acumen / tools or frameworks to enable business & marketing excellence, Stage-Gate, etc. - EBME expert (or experience with a similar frameworks outside of Eastman) Strong technical/IP knowledge, market and customer strategy and planning experience Extensive knowledge of global markets/customers Eastman Chemical Company is an equal opportunity employer.All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, pregnancy, veteran status or any other protected classes as designated by law. Eastman is committed to creating a highly engaged workforce, where everyone can contribute to their fullest potential each day. Nearest Major Market: Asheville Nearest Secondary Market: Knoxville Job Segment: Marketing Manager, Marketing MBA, Outside Sales, Project Manager, Marketing, Sales, Technology