Director of Football Creative Media

Appalachian State University

United States, North Carolina, Boone

287 Rivers Street (Show on map)

Jun 13, 2025

Request to Recruit

Position Title	Director of Football Creative Media
Location	Boone, North Carolina
Faculty Rank	No
Provide Rank	N/A
Position Number	022291
Department	Football - 120050

Position Summary Information

Minimum Qualifications	Bachelor's degree in Communication, Videography/Photography/Graphic Design, or a related field, or equivalency 2-3 years of experience with graphic design and sports photography 2-3 years of experience shooting sports with mirrorless and/or DSLR cameras Experience with lighting, video editing software, and Adobe Creative Suite Proficiency with technology and social media
License/Certification Required
Preferred Qualifications	Experience working with a college football program
Essential Duties and Responsibilities	Reporting to the Senior Associate AD for Strategic Communications with shared oversight by Football Recruiting Staff, the Director of Football Creative Media will be responsible for the graphic design, photography and producing and editing of highly creative videos that highlight the App State football program and its student-athletes, engage recruits and fans, and tell the story of App State Football to a variety of audiences. Responsibilities include, but are not limited to: Support App State Football efforts to build brand affinity for Mountaineer Football, to increase and enhance the strategic initiatives established by the external units. Create high-level graphics and oversee student graphic designers in the creation of motion and still graphics for use on social platforms, recruiting, and other areas. Oversee photography for recruit shoots, workouts, practices, home and away games, etc. Shoot, produce, and edit highly creative videos for the App State football program, at the direction of the Football Recruiting Staff, Associate AD for Football Operations, Senior Associate AD for Strategic Communications, football coaches, and staff. Create videos that highlight App State football's tradition, culture, setting, fans, facilities, student-athletes, uniforms, game day atmosphere, etc. Create graphics, photos, and videos for publication on at least the following platforms: Instagram, Facebook, X, and YouTube. Assist with creative needs for on-campus recruiting events, producing high-level content in a timely fashion. Maintain a creative calendar to assist with production timelines and scheduling. Member of the App State Football Content Team that strategizes and executes creative content for the program. Work closely with the Marketing, Strategic Communications, Sports Productions, and associated external units on creative concepts and strategies. Adhere to guidance from the Senior Associate AD for Strategic Communications, Director of Sports Productions, and Director of Creative Services on appropriate use and enhancement of the App State visual brand. Other duties as assigned
Type of Position	Full Time Position
Staff/Non-Faculty	Staff/Non-Faculty
VISA Sponsorship?	VISA sponsorship is not available for this position. All candidates must be eligible to work and live in the U.S.
Appointment Type	1.0
Work Schedule/Hours	mon-Fri, 8:00-5:00 pm except when traveling. Evening, weekend and holiday work is required
Number of Hours Per Week	40+
Number of Months Per Year	12
Mandatory Staff	No
Suggested Salary Range	$45,000 - $55,000
Physical Demands of Position	To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

Posting Details Information

Posting Date	06/19/2025
Closing Date	07/06/2025
Open Until Filled	No
Evaluation of Applications Begins	06/20/2025
Proposed Date of Hire	07/21/2025
Special Instructions to Applicants	Please attach the required documents: Cover Letter Resume List of 3 professional references
Search Chair Name	Joey Jones
Search Chair Email	jonesj7@appstate.edu
Quick Link	https://appstate.peopleadmin.com/postings/51454
Posting Number	201501681P