About Ericsson Enterprise Wireless Solutions: Ericsson is shaping the future of Enterprise 5G, pioneering the next era of secure, scalable connectivity. With a bold vision to lead in the rapidly evolving 5G networking and security markets, we are establishing 5G as the foundation for global communication through advanced network APIs.
At the heart of this transformation, Business Area Enterprise Wireless Solutions (BEWS) is driving innovation-building a differentiated enterprise networking and security portfolio while executing a global, multi-channel go-to-market strategy. Leveraging Ericsson's unmatched legacy in cellular technology, we are committed to becoming the default choice and most trusted partner for enterprise wireless infrastructure.
About this opportunity: As the Head of Marketing & Communications, you will spearhead developing and executing on a comprehensive strategy aimed at enhancing market share, brand awareness and driving revenue growth. This role will report to the Head of Ericsson Enterprise Wireless Solutions.
We are seeking a results-driven marketing executive with a proven ability to shape and execute growth strategies that drive revenue expansion. This leader will craft a compelling, customer-centric narrative that positions our brand at the forefront of industry evolution while accelerating enterprise growth, international market penetration, and profitability.
Your expertise will be critical in aligning marketing initiatives with business objectives to maximize commercial impact and strengthen our mission-driven approach.
The location for this role will be Plano, Texas or Boise, Idaho.
What you will do
- Oversee the creation and execution of multi-channel marketing campaigns designed to penetrate target markets deeply and effectively.
- Translate business objectives and market trends into a cohesive marketing strategy.
- Partner with Senior Leadership to ensure alignment on messaging, company mission, and thought leadership.
- Oversee multi-channel demand generation programs, including paid media, content marketing, social media, field marketing, and partner marketing.
- Develop and execute a compelling marketing strategy aligned with business goals to drive BEWS revenue and profitability.
- Design and implement initiatives that enhance brand visibility and reputation across target markets, prioritizing projects to optimize resources, timing and business success.
- Leverage emerging trends and technologies to innovate and enhance marketing effectiveness, utilizing digital marketing channels and tools to maximize reach and engagement. Incorporate automation and AI to optimize marketing operations, increase efficiency, and personalize customer interactions, ensuring that the organization stays ahead in a rapidly evolving technological landscape.
- Utilize data, analytics, and insights to inform decision-making and strategic action, ensuring marketing initiatives are evidence-based and responsive to evolving market demands.
- Serve as the primary spokesperson for the organization, delivering compelling business and marketing narratives backed by facts and data for large audiences.
- Develop and execute robust external communication strategies to elevate brand presence and strengthen public relations, while also implementing effective internal communication strategies to enhance employee awareness, engagement, and organizational alignment across marketing units.
- Adapt and lead through change in a dynamic marketing and communication landscape.
The leadership skills you will bring
- Lead teams with a unified vision, providing clear direction and empowering members to effectively execute with excellence and consistency.
- Drive strategic alignment by eliminating redundancies, streamlining processes, and implementing cost-effective solutions, elevating team and individual performance.
- Inspire and lead a diverse marketing team with integrity, empowering members to reach their full potential while fostering transparency, collaboration, and accountability.
- Motivate teams by fostering a competitive spirit to achieve goals, while advocating for a culture of learning, adaptability, and innovation.
- Build and nurture strong relationships with key stakeholders across the business lines to ensure strategic initiatives are aligned with customer needs.
- Establish an integrated partnership with the sales function, collaborating closely to ensure seamless alignment of strategic initiatives with customer needs, as if operating as a unified team.
- Demonstrate excellent communication and interpersonal skills to engage effectively with diverse stakeholders.
- Proven leadership experience in a global, highly matrixed organization, significantly contributing to enterprise growth.
The additional skills you will bring
- A minimum of 10 years of senior experience in marketing or related areas, preferably within a similar industry, demonstrating a proven track record of strategic leadership and brand management.
- University degree in Marketing, with a Master of Science, or equivalent preferred.
- Strong expertise in digital marketing, content creation, and communication strategies, with experience in developing and executing successful campaigns that drive business growth.
- Proficiency in AI-driven marketing automation tools, intelligent content management systems, and advanced digital analytics platforms to optimize marketing strategies and enhance decision-making.
- Demonstrated creativity and innovation in developing marketing and communication campaigns.
- International experience, with a deep understanding of cultural nuances, media landscapes, and communication references.
- Ability to navigate and leverage political, macroeconomic, industry, and customer trends to identify opportunities that drive growth in both established business lines and emerging ventures. Demonstrated proficiency in incubating new business initiatives and accelerating their growth to establish market dominance.
Why join Ericsson? At Ericsson, youll have an outstanding opportunity. The chance to use your skills and imagination to push the boundaries of whats possible. To build solutions never seen before to some of the world's toughest problems. Youll be challenged, but you won't be alone. Youll be joining a team of diverse innovators, all driven to go beyond the status quo to craft what comes next. What happens once you apply?
Click Here to find all you need to know about what our typical hiring process looks like. Ericsson uses a merit-based hiring approach that values people with different experiences, perspectives and skillsets. We truly believe this approach drives innovation, which is essential for our future growth. We encourage people from all backgrounds to apply and realize their full potential as part of our Ericsson team. Ericsson is proud to be an Equal Opportunity employer, learn more. If you need assistance or to request an accommodation due to a disability, please contact Ericsson at hr.direct.mana@ericsson.com. DISCLAIMER: The above statements are intended to describe the general nature and level of work being performed by employees in this position. They are not an exhaustive list of all responsibilities, duties and skills required for this position, and you may be required to perform additional job tasks as assigned. Primary country and city: United States (US) || Texas Remote
Job details: Executive Manager |
Ericsson
Jun 25, 2025