New

Director GTM Analytics and Planning

Recorded Future
United States, Massachusetts, Boston
Jul 02, 2025
With 1,000 intelligence professionals, over $300M in sales, and serving over 1,900 clients worldwide, Recorded Future is the world's most advanced, and largest, intelligence company! About the Role We are seeking a strategic and visionary Director of GTM Analytics & Planning to lead the development and execution of our GTM analytics strategy. This role is pivotal in accelerating revenue growth, optimizing GTM performance, and empowering cross-functional stakeholders with actionable insights. You will develop a high-performing analytics team and partner with Sales, Marketing, Customer Success, Corporate Strategy and Finance to define performance metrics and guide strategic initiatives. As a senior leader within Revenue Operations, your insights will power decision-making at the highest levels, influence how we grow and retain customers, and ensure alignment across our GTM ecosystem. If you are passionate about transforming data into strategy and thrive in a high-impact, fast-paced environment, we'd love to hear from you. What You'll Do: Strategic Leadership & Planning Lead the annual GTM planning process in partnership with Sales, Marketing, Finance, and Corporate Strategy. Build business cases for growth initiatives (e.g., segment expansion, territory design, headcount allocation). Define, standardize, and evolve GTM KPIs; maintain a centralized performance metrics framework. Analytics & Reporting Architect and operationalize a scalable analytics framework to evaluate GTM performance, market trends, and customer behavior. Manage the design, development, and enhancement of GTM dashboards, reports, and self-service BI tools. Own the CRO reporting cadence, ensuring insights are timely, actionable, and aligned with business goals. Team & Stakeholder Management Build and mentor a team of analysts and GTM insights specialists across global locations. Act as a strategic partner to Sales, Marketing, Customer Success, Finance and Corporate Strategy leaders. Foster a culture of data-driven decision-making throughout the GTM organization. Data Governance & Infrastructure Ensure data accuracy, integrity, integration and availability across all GTM systems and analytics environments. Develop and implement best practices for data governance, analytics methodology, and reporting. Innovation & Enablement Champion the adoption of advanced analytics tools and visualization platforms. Lead the design of a scalable self-service analytics environment to empower non-technical users. Present data-driven narratives to executive stakeholders, influencing top-level strategy. What You'll Bring: Bachelor's degree required; Master's degree in Analytics, Business, Economics, or related field strongly preferred. 7-10+ years of experience in analytics, revenue operations, business intelligence, or strategic planning roles, ideally within high-growth B2B or SaaS environments. Proven experience leading cross-functional analytics teams and building analytics strategies that directly impact revenue growth. Deep understanding of GTM analytics, including sales funnel analysis, marketing attribution, pipeline health, and customer retention metrics. Strong knowledge of SaaS-based territory and quota management processes and sales compensation structures. Technical proficiency in SQL, Excel, and one or more scripting languages (Python/R); advanced experience with BI and data visualization tools (e.g., Domo, Clari, Tableau). Familiarity with CRM, marketing automation, and customer success platforms (e.g., Salesforce, Marketo, Gainsight). Strong communication skills with the ability to distill complex analytics into clear business recommendations. Strategic thinker with a track record of influencing senior stakeholders and aligning analytics with organizational goals. Preferred Attributes Experience managing analytics for Revenue Operations or GTM Strategy in SaaS companies. Background in consulting, finance, equity research, or strategic planning is highly valued. Expertise in business modeling, scenario analysis, and balanced scorecard development. Demonstrated success in driving adoption of analytics tools and establishing data-driven cultures. Why should you join Recorded Future? Recorded Future employees (or "Futurists"), represent over 40 nationalities and embody our core values of having high standards, practicing inclusion, and acting ethically. Our dedication to empowering clients with intelligence to disrupt adversaries has earned us a 4.8-star user rating from Gartner and more than 45 of the Fortune 100 companies as clients. Want more info? Blog & Podcast: Learn everything you want to know (and maybe some things you'd rather not know) about the world of cyber threat intelligence Linkedin, Instagram&Twitter: What's happening at Recorded Future The Record: The Record is a cybersecurity news publication that explores the untold stories in this rapidly changing field Timeline: History of Recorded Future Recognition: Check out our awards and announcements We are committed to maintaining an environment that attracts and retains talent from a diverse range of experiences, backgrounds and lifestyles. By ensuring all feel included and respected for being unique and bringing their whole selves to work, Recorded Future is made a better place every day. If you need any accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to our recruiting team at careers@recordedfuture.com Recorded Future is an equal opportunity and affirmative action employer and we encourage candidates from all backgrounds to apply. Recorded Future does not discriminate based on race, religion, color, national origin, gender including pregnancy, sexual orientation, gender identity, age, marital status, veteran status, disability or any other characteristic protected by law. Recorded Future will not discharge, discipline or in any other manner discriminate against any employee or applicant for employment because such employee or applicant has inquired about, discussed, or disclosed the compensation of the employee or applicant or another employee or applicant. Recorded Future does not administer a lie detector test as a condition of employment or continued employment. This is in compliance with the law of the Commonwealth of Massachusetts, and in alignment with our hiring practices across all jurisdictions. Notice to Agency and Search Firm Representatives: Recorded Future will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to Recorded Future, including those sent to our employees or through our website, will become the property of Recorded Future. Recorded Future will not be liable for any fees related to unsolicited resumes. Agencies must have a valid written agreement in place with Recorded Future's recruitment team and must receive written authorization before submitting resumes. Submissions made without such agreements and authorization will not be accepted and no fees will be paid.