Overview
The University Communications and Marketing's Content team tells the Tufts story through award-winning content production, including writing, multimedia production, and photography.
What You'll Do
The Content Creator/Editor ensures high-quality content delivery across the full range of available media and for distribution across all available channels, with a focus on Tufts Now, the university's news site, and the university's social channels. The person in this role will tell the story of the university-the research of our faculty, the ideas of our students, the impact of our alumni, the opportunities represented by our degree programs-in a highly compelling manner. Essential Functions:
- Produces high-quality content in line with University Communications and Marketing (UCM) content strategy-which is digital-first, platform-independent, nimble, and forward-looking.
- Produces content from initial assignment/concepting, through editing and production, to final edits-and within the full range of available media, including text (short- and long- form), photo, video, and audio.
- Applies exceptional organizational skills in working according to the production schedules.
- Actively maintains subject-matter expertise and connections to stakeholders outside UCM, as needed.
- Actively embraces new tools, training opportunities, and processes required to produce the high-quality content that the university requires-both in text-based and multimedia formats.
- Uses available analytics and trends (social and search) to inform idea pitching and content framing.
- Actively monitors the news for issues where the university has relevant expertise to be brought to bear-either through the creation of new content or the recirculation of existing content.
- Works closely with colleagues throughout UCM to ensure that content supports the goals of the marketing and media relations teams. Embraces the importance of collaboration and engagement with the digital-first model, including the need for SEO, writing for social and email, content marketing, etc.
What We're Looking For
Basic Requirements:
Knowledge and experience typically acquired by:
- 2-3 years of demonstrated experience producing content in a deadline-oriented environment, with a high-volume portfolio of superb work, across multiple channels
- Sharp writing, editing, and time-management skills and keen attention to detail
- Experience producing multimedia content, including audio, images, and video
- Demonstration of impeccable ability to manage multiple projects simultaneously and to turn around timely assignments quickly
- Sophisticated (and ever-expanding) experience with emerging and evolving technologies, especially AI
- Familiarity with or willingness to learn content production tools (including WYSIWYG multimedia tools, simple image editing, audio editing in Audition, etc.)
- Experience with content management systems and optimization for social, mobile, SEO, email, and web usability, including accessibility
- Skill in establishing fruitful collaborations with colleagues that enrich the professional experience and greatly improve the end-product
- Bachelor's degree or equivalent years of relevant experience
Preferred Qualifications:
- Experience with content production in the arts and sciences and/or campus life.
- Familiarity with higher education environments
- Experience with proactive pitching of ideas with topical news hooks
- Strong desire to work in a collaborative environment
Pay Range
Minimum $65,900.00, Midpoint $82,300.00, Maximum $98,800.00
Salary is based on related experience, expertise, and internal equity; generally, new hires can expect pay between the minimum and midpoint of the range.
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