Enterprise Customer Experience Marketing Operations Intern

At Allstate, great things happen when our people work together to protect families and their belongings from life's uncertainties. And for more than 90 years our innovative drive has kept us a step ahead of our customers' evolving needs. From advocating for seat belts, air bags and graduated driving laws, to being an industry leader in pricing sophistication, telematics, and, more recently, device and identity protection.

Job Description

Gain experience blending technology and business strategy within a Fortune 100 company. The candidate will work with industry leading on-prem and cloud-based marketing tools. Additionally, the candidate will provide innovative solutions, ensuring a seamless customer experience across an array of channels.

Marketing Operations (MOPS) is enhancing our capabilities by integrating new tools and functionalities within Allstate's marketing suite along with reimagining the manner we build and design our marketing campaigns. The intern will participate in designing a process to ensure a seamless customer experience irrespective of the tools used within Allstate's marketing suite. Additionally, the candidate will help us reimagine how campaigns are designed, creating reusable processes to simplify and expedite speed to market.

The candidate will play a key role in ensuring synchronization of data across all marketing platforms, providing an automated monitoring process to ensure no issues arise. The candidate will also play a key role in assisting Allstate's reimagining of campaign design utilizing strategic segments within Unica Campaign.

The candidate must be willing to work with martech infrastructure, campaign management tools and technical groups delivering day to day solutions. There is a light technical component to this job along with executing marketing strategy.

Anticipated Projects and Learning Opportunities:

• General Marketing Communications Monitoring and Support
• Participating in Designing and Developing Marketing Campaigns
• Conducting Marketing Data Analysis and Reporting
• Participating in Creating Marketing Segments
• Assisting with Configuring and Developing Features within Marketing Platform
• Involved in Marketing Processes Automation Efforts
  

Qualifications

Don't have all of these? That's ok, we know you're coming to learn. Apply if you think this can be a good fit.

• Be enrolled as a student at an accredited college or university
• Pursuing a Marketing, Business (or related field) degree
• Have strong written and verbal communication skills
• Have a good, positive attitude
• Ability to self-manage time
• Detail orientated
• Willingness to proactively raise concerns, offering differing viewpoints in a constructive way
• Eagerness to learn industry leading marketing and reporting tools
• Outside the box thinker to simplify and automate manual processes
• General understanding of operational marketing is a plus

Skills

Joining our team isn't just a job - it's an opportunity. One that takes your skills and pushes them to the next level. One that encourages you to challenge the status quo. One where you can shape the future of protection while supporting causes that mean the most to you. Joining our team means being part of something bigger - a winning team making a meaningful impact.

Allstate generally does not sponsor individuals for employment-based visas for this position.

Effective July 1, 2014, under Indiana House Enrolled Act (HEA) 1242, it is against public policy of the State of Indiana and a discriminatory practice for an employer to discriminate against a prospective employee on the basis of status as a veteran by refusing to employ an applicant on the basis that they are a veteran of the armed forces of the United States, a member of the Indiana National Guard or a member of a reserve component.

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