Marketing Assistant

About the SUB:
The Student Union Building is a big part of campus life - it's a fun, fast-paced, and high-energy work environment where students are able to make connections, collaborate with one another, and have memorable experiences. From large campus-wide events to daily interaction with fellow students, the SUB is a dynamic workplace that has leadership opportunities, teamwork, and professional development that is hands-on. If you enjoy problem-solving, working with people, and being a part of campus activities, the SUB is a great place to work as a student.

Position Summary:
The Marketing Assistant plays a key role in enhancing campus engagement by planning, promoting, overseeing, and executing student-centered events. This position utilizes graphic design skills daily and is responsible for supervising a student team developing creative programming, managing social media platforms, and designing marketing/promotional materials that effectively communicate with a diverse student audience. The Marketing Assistant position reports directly to the Director of the Student Union Building.

The Student Union Building is seeking a candidate who is an energetic and collaborative team player who is comfortable engaging with the public, contributing original ideas, delegating tasks efficiently, managing multiple projects, and representing the Student Union in small and large groups. They will utilize graphic design skills to make digital and print marketing materials, maintain an active and engaging social media presence, and support outreach efforts through strategic communication.
Strong candidates will demonstrate creative problem-solving skills and critical thinking abilities, with the ability to adapt quickly in a dynamic, student-focused work environment. Experience and working knowledge of graphic design tools such as Canva and/or Adobe Creative Suite is preferred, as well as familiarity and comfort using social media platforms for engagement and promotion.

Duties and Responsibilities:

• Supervise the Student Engagement team and ensure all projects are completed in a timely manner.
  
  
• Plan, coordinate, and execute student-centered programs and events that enhance campus engagement.
  
  
• Collaborate with Student Engagement team members to develop creative and inclusive programming ideas that align with the mission and values of the Student Union.
  
  
• Design marketing materials such as, flyers, digital signage, social media graphics, etc, using tools such as Canva and Adobe Creative Suite.
  
  
• Manage/maintain social media platforms as a team by creating, scheduling, and posting engaging content.
  
  
• Assist in developing/implementing social media strategies to increase student participation and engagement.
  
  
• Represent the Student Union at events, including communicating with the campus community one on one or giving presentations to student audiences.
  
  
• Engage directly with students to promote programs, answer questions, and gather feedback.
  
  
• Apply creative problem-solving skills and critical thinking abilities to find solutions to challenges in event planning, marketing, and outreach.
  
  
• Responsible for event logistics including event setup, breakdown, and on-site coordination.
  
  
• Monitor and evaluate attendance, engagement, and feedback data to make improvements and adjustments to student programs and events.
  
  
• Maintain an organized database of programming efforts, promotional materials, and social media activity.
  
  
• Uphold a positive, energetic, and team-oriented work environment.
  
  
• Assist Operations team as needed.
  
  
• Perform miscellaneous job-related duties as assigned.

See the Position Description for additional information.

• Employees who provide services or work in patient care or clinical areas are required to be in compliance with the University's influenza vaccination requirement.

High school diploma or GED; at least 1 year of experience directly related to the duties and responsibilities specified.

Completed degree(s) from an accredited institution that are above the minimum education requirement may be substituted for experience on a year for year basis.

• Direct professional experience in graphic design.
• Direct professional experience in social media marketing.
• Direct professional experience in public speaking.

Only applications submitted through
the official UNMJobs site will be accepted. If you are viewing this job
advertisement on a 3rd party site, please
visit UNMJobs to submit an application.

Positions posted with a Staff Type of Regular or Term are eligible for the Veteran Preference Program. See the Veteran Preference Program webpage for additional details.

The University of New Mexico is committed to hiring and retaining a diverse workforce. We are an Equal Opportunity Employer, making decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability, or any other protected class.

The University of New Mexico requires all regular staff positions successfully pass a pre-employment background check. This may include, but is not limited to, a criminal history background check, New Mexico Department of Health fingerprint screening, New Mexico Children, Youth, and Families Department fingerprint screening, verification of education credentials, and/or verification of prior employment. For more information about background checks, visit https://policy.unm.edu/university-policies/3000/3280.html. Refer to https://policy.unm.edu/university-policies/3000/3200.html for a definition of Regular Staff.