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Digital Engagement & Strategy Coordinator, Women's Basketball

Duke Clinical Research Institute
United States, North Carolina, Durham
Jul 16, 2026

Duke Athletics is firmly committed to our values of respect, trust, inclusion, discovery, and excellence, and to continuing our work to be an equitable and inclusive environment for all. Our collective success within and beyond the competitive arena depends on each community member being and feeling welcomed, respected, and valued. Through continuous education, reflection, humility, and accountability, we strive to develop leaders who embody these ideals.

Be You.

Occupational Summary:

Duke Women's Basketball seeks a creative, energetic, and detail-oriented Digital Engagement and Strategy Coordinator to support the program's digital presence through content creation, social media, and storytelling. This position will serve as the primary day-to-day manager of the program's digital platforms, leading social media strategy and execution while helping drive audience growth, fan engagement, and brand development.

Title: Digital Engagement & Strategy Coordinator, Women's Basketball

Be Bold.

Social Media Management

* Assist in the day-to-day management of Duke Women's Basketball social media accounts.

* Schedule, publish, and monitor content across all digital platforms.

* Support game day and event day social media coverage.

* Maintain content calendars and ensure timely execution of digital campaigns.

Content Creation

* Capture and create photo, video, and short-form content at practices, games, community events, and program activities.

* Assist in producing content that highlights student-athletes, coaches, alumni, and program culture.

* Edit content for social media, website, email, and promotional use.

* Identify creative storytelling opportunities throughout the season and offseason.

Engagement

* Monitor social media trends and recommend new content ideas.

* Assist with fan engagement initiatives and interactive content.

* Help strengthen the program's digital community through consistent and engaging storytelling.

* Work closely with communications, marketing, recruiting, creative services, and external relations staff.

* Support digital campaigns tied to ticket sales, special events, fundraising initiatives, and community engagement efforts.

* Assist with other content and creative projects as assigned.

Skills:

* Excellent written and oral skills

* Demonstrated independent working, decision-making, and project leadership experience

* Proven effective management of multiple related areas

* Demonstrated sound organizational, coordinating, and personal interface skills

* Ability to learn quickly and communicate effectively

* Excellent organizational ability and attention to detail

Choose Duke.


Minimum Qualifications
Education

Work requires communication and marketing skills normally acquired through a bachelor's degree in a related field.


Experience

Work generally requires one year related experience in advertising, marketing, media, promotions or public relations. OR ANY OTHER EQUIVALENT COMBINATION OF RELEVANT EDUCATION AND/OR EXPERIENCE


Degrees, Licensures, Certifications

Work generally requires one year related experience in advertising, marketing, media, promotions or public relations. OR ANY OTHER EQUIVALENT COMBINATION OF RELEVANT EDUCATION AND/OR EXPERIENCE


Anticipated Pay Range: Duke University provides an annual base salary range for this position as USD $45,661.00 to USD $73,140.00. Duke University considers factors such as (but not limited to) scope and responsibilities of the position; candidate's work experience, education/training, and key skills; internal peer equity; as well as market and organizational considerations when extending an offer.

Your total compensation goes beyond the dollars on your paycheck. Duke provides comprehensive and competitive medical and dental care programs, generous retirement benefits, and a wide array of family-friendly and cultural programs to eligible team members. Learn more at: https://hr.duke.edu/benefits/

Equal Opportunity Employer: Duke is an Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex (including pregnancy and pregnancy- related conditions), sexual orientation, or military status.


Duke aspires to create a community built on collaboration, innovation, creativity, and belonging. Our collective success depends on the robust exchange of ideas-an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes. To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard. All members of our community have a responsibility to uphold these values.


Essential Physical Job Functions:
Certain jobs at Duke University and Duke University Health System may include essential job functions that require specific physical and/or mental abilities. Additional information and reasonable accommodation(s) can be requested with Duke Access and Accommodations Services (email: DAAS@duke.edu; phone: 919-668-1267).

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