Content Strategist

Aquent is partnering with a leading organization dedicated to empowering individuals to manage their financial lives through innovative and user-centric digital experiences. This company is passionate about creating trusted, simplified, and empowering tools that help millions of clients achieve their financial goals. Join a dynamic team where your expertise will directly influence the digital landscape, shaping intuitive and impactful interactions that inspire confidence and demystify complex financial concepts.

About the Role: Your Impact as a Content Strategist

Step into a pivotal role as a Content Strategist, where your passion for understanding user needs and pain points will drive the creation of exceptional digital experiences. You will be a key player within a multidisciplinary User Experience (UX) team, crafting effortless mobile, web, and desktop solutions grounded in empathy and informed by thoughtful planning. This is an exciting opportunity to collaborate across the enterprise, build relationships, and make a tangible difference for millions of users who rely on these products to manage their financial futures. Your work will balance functionality with complexity on a highly visible platform, contributing to a learning environment that fosters growth and innovation.

What You'll Do

• Apply content strategy principles, including planning, creation, and governance, to deliver high-quality user experiences.
• Architect user experiences collaboratively with designers and product partners, establishing a foundation for alignment, prototyping, visual design, and content design.
• Produce high-quality UX content, rapidly integrating feedback, identifying and resolving content design challenges, and meeting both business and user needs.
• Align content with business requirements and user needs to support core strategic objectives.
• Inform all content decisions through data, research, and meticulous planning.
• Write content according to UX writing standards, and align or edit existing content to meet these standards.
• Lead content reviews and influence stakeholders by articulating content design decisions with clear rationale.
• Oversee content direction and actively participate in, or lead, peer reviews.
• Identify gaps in UX writing standards and propose effective solutions.
• Develop solutions collaboratively within a cross-functional Agile team, considering the interplay of digital, physical, and service channels.
• Utilize problem definition techniques and data to drive project requirements.
• Facilitate ideation efforts, focusing on the core problem to solve and fostering a collaborative "how might we" conversation.
• Lead reviews and drive decisions, embracing an iterative approach that prioritizes progress within scope and budget.
• Proactively identify potential roadblocks and raise them to team or project leads, collaborating to find solutions.
• Maintain the high standards set by the group, including channel standards, content standards, and our design system.
• Lead projects across UX disciplines to create seamless user experiences.
• Work with teams to estimate project completion based on task completion and resource availability.
• Foresee potential roadblocks and communicate them to project leads.
• Act as a solutions-focused and optimistic team member, committed to our mission and the needs of our partners and users.
• Partner effectively across various disciplines and functions.
• Build trust with partners by setting clear expectations for processes and deliverables.
• Actively seek and incorporate ideas and feedback to strategically guide delivery.
• Create a comfortable environment for others by conveying interest in their feedback and viewpoints, anticipating reactions, and responding attentively.
• Proactively offer assistance to teammates, supporting and guiding activities and craft.
• Employ diverse communication techniques to showcase work and persuade through rationale and storytelling.
• Propose mutually beneficial solutions and construct arguments to support your position.
• Maintain a design position while remaining open and flexible to moderate it when new information emerges.
• Navigate undefined spaces to chart potential paths forward through problem definition and design thinking.
• Recognize challenges as an inherent part of the process and collaboratively identify root causes to determine next steps and new directions.

What You'll Bring

• 6+ years of content design experience focused on digital products or equivalent.
• An online portfolio showcasing your process and design thinking.
• Experience with all aspects of a user-centered design process, including user research, developing user flows, creating wireframes, writing for accessibility, and creating content specifications.
• Experience working in a collaborative, multi-disciplinary team within an iterative process and an Agile development methodology.
• Strong self-management skills, comfort with substantial responsibility, and the ability to work directly with our partners and manage project schedules.
• Proficiency in design tools like Figma, FigJam, and Writer.
• Experience running design sessions with cross-functional teams.
• An effective relationship builder, capable of partnering cross-functionally and working effectively with various levels of the organization and personality types.
• Comfort in a project-oriented work environment, demonstrating a positive attitude and solid work ethic.

Bonus Points

• 1+ year of content design experience for touch-based mobile interfaces.
• 1+ year of conversational design experience.
• Experience using AI assistants or LLMs for solutioning.